consultDS
Denise has recently launched the first phase of a new resource for the advertising, marketing & media industries - MediaScope.  For further information please click here
Digital Strategy
Sales Development
http://www.mediascope.com.au/shapeimage_3_link_0

Contact Denise
denise@consultDS.com.au
Phone:  0424 100325
mailto:denise@consultDS.com.aushapeimage_4_link_0
About Denise
Denise has been in the advertising industry for nearly 25 years working in agency media departments in both Sydney and London and in senior sales and development roles for major magazine and newspaper publishers such as News, David Koch and Fairfax.  In 1998, through her role as Business Development Manager at BRW, Denise initiated and implemented online revenue platforms into BRW, Personal Investment and Shares sites.

In 2000 Denise joined start up web site – Essential Baby (EB) – and was instrumental in developing and implementing strategies and revenue platforms to grow EB into one of the largest independently owned and operated web sites in Australia.  EB was purchased by Fairfax Digital in Jan 07 with Denise staying to ensure smooth transition into Fairfax Digital platforms.

Denise is now consulting, training and producing articles for various publications.

Denise is also part owner, with her husband, of successful b2b/b2c audio visual business - SceneChange

http://www.scenechange.com.au/shapeimage_5_link_0
Connect with Denise on LinkedIn

How is your business’s ‘advertiser usability’?
‘Advertiser usability’ is a term coined by consultDS which refers to strategies you can implement to manage and maximise your revenue results - and includes:

    -Media and sales collateral
    -Developing a compelling
     message for advertisers
    -Advertising management
     procedures and systems

Articles by consultDS:

Digital Media Magazine and Smartcompany -  Generating Revenue - the long tail - 10 Tips

Smart Company - Maximise results from your online advertising

Smart Company - How to manage online advertising revenue in a market downturn

Fortnightly profile articles on Digital Ministry

See a recent Q&A Profile 
with Denise

http://www.linkedin.com/profile?viewProfile=&key=5371424&trk=tab_prohttp://www.smartcompany.com.au/advertising-and-marketing/10-tips-to-monetise-your-website.htmlhttp://www.smartcompany.com.au/Premium-Articles/Top-Story/20081006-Get-your-online-advertising-right-.html?source=cmailerhttp://www.smartcompany.com.au/Premium-Articles/Top-Story/20090120-Online-advertising-in-a-downturn.htmlhttp://digitalministry.com/AU/profile/373/Denise.Shrivellhttp://digitalministry.com/AU/profile/373/Denise.ShrivellQ%26A%20Profile.htmlQ%26A%20Profile.htmlshapeimage_6_link_0shapeimage_6_link_1shapeimage_6_link_2shapeimage_6_link_3shapeimage_6_link_4shapeimage_6_link_5shapeimage_6_link_6shapeimage_6_link_7
Denise Shrivell - Revenue Consultant and 
Advertising Sales Trainer
To discuss how consultDS can help you please contact:

           Email       denise@consultDS.com.au
           Phone:     0424 100325
mailto:denise@consultDS.com.aushapeimage_9_link_0
consultDS will work with you to review and tailor solutions specific to your business - such as:

-Develop your sales proposition and advertising collateral
-Review and develop online revenue streams 
and rate structures
-Training in advertising sales ‘best practice’ - specialising in digital sales
-Recommend structures for ongoing commercial growth
 -Site and ‘advertiser’ *usability
-Leverage offline and online sales strategies

Denise works with businesses of all sizes - such as Austereo, Universal Magazines, Yacht & Boat, My Invites - and more.  Verbal references are available.
Do you have a start-up or existing business which generates revenue through advertising?    


How can you prepare your business for the market upturn?
Are you a web site publisher considering the commercial and revenue potential of your site?  How should you adapt your business to benefit from the changing media landscape?  Now is the time to make decisions for your business.
consultDS offers a dynamic strategy session with you and your team specifically focusing on your business.

Digital Media Training 
Tailored private or general courses for buyers and sellers of digital (and traditional) media.  Clients include Fairfax Magazines, REA Media, SBS and Austereo. See Digital Chameleon for further information.


http://www.digitalchameleon.netshapeimage_11_link_0