Mary McBride
Founder, Strategies for Planned Change, New York
Mary is the Chair of the Design Management Graduate Program at Pratt Institute. The Design Management program was the first program accredited in the United States and now enjoys an international reputation for providing executive education for design professionals that will enable them to assume strategic roles in their organizations.
Mary is the founding partner of Strategies for Planned Change, an international consulting group specializing in strategic management and leadership development. Her professional experience spans several areas: marketing, strategic planning, design management, operations analysis and organization development.
She has worked with city, state and international agencies to develop strategies for managing change and improving service delivery. In the private sector, Mary is an executive coach to international business leaders in a variety of industries including publishing and entertainment, financial services, technology, construction management and retail store development, apparel and packaging, product design and merchandising.
Mary received her business training at NYU’s Graduate School of Business and also earned an MA and Ph.D. from NYU specializing in Marketing Communications and Systems Analysis with a focus on the design or organizational systems and management structures for peak performance. She was Director of the Management Decision Laboratory at NYU’s Graduate School of Business and Clinical Professor at NYU's School of Public Service.