TROC’ART is a special event hold on Saturday 28 June 2008 in the new JARDIN EOLE located between the 18 and the 19 district - opposite the CENTER 104.
The concept is simple: you trade a piece of Art or a fine-looking object.
TROC’ART’s ambition is to have Art moving freely and to serve as a meeting place for the artist, the collector and the public.
TROC’ART actually means swapping. There is no money involved. Art is no longer seen as a first-rate investment: we desire it, and we enjoy it, so we exchange it.
i.e.: a painting, for some painter’s stuff.
The whole scheme is based on the will of the contributors who value the “exchange rate” of what is proposed.
TROC’ART is an invitation to trade, to swap. In this new market the human factor prevails, not the money.
It is free and open to everyone