Neil Crofts
authentic business
"Authentic transformation is the most effective team building exercise I have been on in 13 years with the company".
CTO Microsoft Public Sector EMEA
“Neil is massively positive and resourceful, and has a wide grasp of what makes us all, and organisations, tick. His commitment to his work is considerable. If you are looking for ideas and stimulus then look no further.”
Alastair Sawday - Alastair Sawday Publishing
“Good Energy continues to grow well (and is profitable!) and I am still very thankful for your sessions last year as I think they have had a lasting effect on the way I approach life in general.”
Jon Fairchild - Group Finance Director, Good Energy
“I have known Neil for a number of years now and continue to be moved by his complete dedication to his work. He is thoroughly engaging and insightful. Neil finds the warmth and installs belief in everyone he meets, enabling them to create an inspiring and purposeful future. Long may I retain his friendship and be some small part of an authentic future.”
Ian Gregory - NPower
“Working with Neil we have established the real purpose of the team and how this inextricably links to our own purpose in life. Our work with Neil has been both challenging, transforming and sustainable. Almost a year on from a relatively small intervention the team are still reaping the benefits. We plan to work with Neil in the future to ensure we are on track personally, professionally and as a team.”
Paddy Nugent - Senior Business Improvement Manager, National Blood Service (NHS)
A few years ago someone suggested that it would be a good idea if everyone stopped to think about what they were going to do with their week on a Monday morning. I agreed. So I started writing a e-mail every Monday and sending it to some friends. Thousands of people now read it every week. Join them and start your week with inspiration.
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Name
What?
Authentic Business is the best way to do business. Neil Crofts, the author of three books on authentic business, is an authentic business and authentic leadership coach and consultant.
Authentic businesses generate profit through the pursuit of a profound and positive purpose.
Because the purpose is something staff believe in passionately they are more motivated, caring and committed to their work than those in regular businesses.
Because there is a purpose beyond profit staff, customers and suppliers who feel aligned with the purpose can also align with the business and support it.
If you would like to find out how you and your business can benefit from authenticity, give me a call.
