Volume XIII, Issue 1
Autumn/Winter 2007-8
DEPARTMENTS
Maui’s golf courses on the grid.
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A thought or two about our culture.
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Recaps, previews, and news from Maui.
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The work artist Ronaldo Macedo fashioned for this issue’s cover.
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Kapalua’s Gary Planos brings us up to speed. Read more....
Our extensive library of golf photography, shot by us exclusively, is the largest archive in Hawaii. Read more....
The Maui Golf Show debuts in 2008, but as our collection of footage grows, you can preview what’s ‘in the can’ right now.
Each issue, we ask residents, pros, tourists, and course workers for their ‘take’ on various courses.
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Local fashion models Igne, Randy, and Natalie all awash in Kaanapali and Wailea Old Blue logowear.
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Maui’s best 19th hole. Read more....
ADDENDA
There are many ways to save money at most of Maui’s golf courses, and print them all in a $15 newsletter we call: “Crib Notes.”
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Coming this month! The Maui Golf Review, in conjunction with Hawaii Golf News & Travel, are combining to bring you the largest selection of golf packages in Hawaii. Read more....
Coming next month! Our online tee time system is being linked directly to the live tee sheets at Maui’s premiere golf courses, ensuring that you will get the best rate possible. Read more....
Headlines
The latest scoop locally on Maui, and throughout Hawaii brought to you by the Maui Golf Review and Norm Geunther’s Hawaii Golf News & Travel. Read more....
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The Maui Golf Review has been in print for 13 years. No other golf publication in Hawaii even comes close.
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The Maui Golf Review has been in print for 13 years. No other golf publication in Hawaii even comes close.
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The Maui Golf Review is a Maui-based, locally-owned, sole proprietorship.
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We deliver Maui’s most affluent target market.
OVERVIEW
Maui is home to many magazines, but only a handful target readers, and only the Maui Golf Review targets the most affluent visitor here.
Few publications here offer the sponsor such a highly sophisticated readership, in a targeted directional vehicle at a cost that is as efficient as it gets.
For more information about the exciting advertising and sponsorship opportunities within the Maui Golf Review, please contact John Byrne today.
READERSHIP
MEDIAN AGE: 55
MALE: 72%
FEMALE: 28%
MEDIAN HH INCOME: $180,000
POST GRADUATE DEGREE: 38%
COLLEGE DEGREE: 53%
MEDIAN FAMILY SIZE: 4
CIRCULATION
The Maui Golf Review is distributed professionally on Maui by Maui Circulation. It is available in major shopping centers, malls, airport terminals, resort condominiums, hotels, golf courses, and golf pro shops. In additon, the Maui Golf Review is shipped to various trade shows throughout the year. Copies are also placed in all of the member’s lockers at The King Kamehameha Golf Club. The Maui Golf Review averages five (5) readers per copy.
RATES
The Maui Golf Review rate base is 40,000. It is published twice annually. Advertisers and sponsors amortize their expenditures over the span of the issue’s six month shelf life. Thus, a $1,200 insertion is divided into six equal installments of $200. Rates quoted herein are monthly. To calculate the full cost of an insertion, multiply it by six (6). All rates are NET. Agencies must mark-up the following rates to obtain a GROSS rate.
16-page Feature: $2,500/mo.
8-page Feature: $1,700/mo.
4-page Feature: $1,400/mo.
4-page Gate-fold Inside Cover: $2,200/mo.
Back Cover: $1500/mo.
Inside Back Cover: $1,100/mo.
Two-page Spread: $1,000/mo.
Full-page Ad: $750/mo.
DEADLINES
Spring/Summer--Reservations: 2/15, Materials: 3/1
Autumn/Winter--Reservations: 8/15, Materials: 9/1
MECHANICAL SPECIFICATIONS
The Maui Golf Review is printed using two separate presses: a heat-set, sheet-fed press for the covers printed on 100# glossy cover-stock at 250 line-screen, and a heat-set web press for the text pages on 80# glossy text-stock at 200 line-screen. Inside covers are printed at 200 line-screen because of the cross-over.
AD DIMENSIONS
Two-page Spread: trim size is: 16.25” x 10.875”
Full page: trim size is 8.125” x 10.875”
Allow 1/8” for bleeds on all sides.
SUBMISSION
A dye-sub proof, along with press-ready PDF should accompany collected Mac-based Quark 7 files on DVD. It should be mailed to: John Byrne, Maui Golf Review, 1333 Maui Lani Parkway, Kahului, HI 96732 (808) 872-9792, fax: (808) 871-9717.
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