Patricia and i presented to David Nordfors’s Innovation Journalism fellows. It was a nice morning, in the Wallenberg building on Stanford.
It was very educational for us. Not only did we come up with new ways of having Hyperwords work, such as pre-sets added terms to searches (next paragraph), but more that it helped understand their thinking, such as ‘is this a press release? is this company in litigation?’ and so on. Questions/features we’d never have thought off.
So the new feature... Instead of making really strange special menu items, to know, fx. what the board members of a company is, we thought, why not just have search option called 'Board members" which does a Google search for the selected text plus "board members". Nice hat. Neat cheat.
But then we though on...
How about this. Allowing people to have their own menu called under 'Search' called 'with keywords' where they can (through the customization service!) add added keywords and name the search!
For example, I might want to be able to search on something and 'Doug Engelbart' so I add his name as special keywords and call the search 'Doug' - keyword 'd'. Or keywords 'swd'.
Waddaya think? !
...
So we’ll be building them a special InJo version. Should be an interesting task!
Day before I had a good business meeting, where I was advised, by someone with a clue, to not worry too much about partnerships, but to really work on making the product better, more viral. We’re on it!
