Five Things You Never Say to the Media

 

  1. 1. Slow news day?

  2. 2. This is not news.

  3. 3. Shouldn’t you be covering real news?

  4. 4. Off the record...

  5. 5. No Comment

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  1. Why shouldn’t you say these things?


  3. They will damage your revenue, profitability and brand equity. They will erode your character and attack your integrity.


They will minimize future media opportunities.


For additional reasons please register for an upcoming training program.

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