frank mascia  aia  architect
 
 
Cheap Green
Wednesday, July 18, 2007
Plain & Simple
 
Cheap Green
 
Green is expensive but it is worth the cost – this sentiment seems to be permeating the conversation about responsible architecture. Is this a true statement or is it only one possibility?
 
After listening to Al Gore at the San Antonio Convention of the AIA I resolved
 
Thinking Globally - Acting Locally
Tuesday, June 12, 2007
Plain & Simple
 
An Uncomplicated Approach to Outsourcing
 
BENEFITS
 
Cost-Effective:  less staff, overhead and office space required
•    Pay your local staff to think, the overseas contingent to input information
•    Time savings
•    Broadening of horizons always a good thing for any practice – never
 
3-D Details in SketchUp
Thursday, May 10, 2007
Plain & Simple
 
3-D Details in SketchUp
 
I have for some time been using SketchUp - no news there, everyone in the world is using this very useful program. However, I have found that like a lot of good software, the limits of the program are beyond what is presented as its basis use. The hook is
 
“The profession of architecture will only grow and strengthen as long as successful practitioners willingly share the principles and techniques of practice that they have found to actually work.”
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