Cannonball Bike Run is brought to you by Wildside Adrenalin Sports Ltd. Established in 1994, Wildside were one of the early pioneers of the extreme sports movement and have since organised literally hundreds of successful road rallies and motorsport events.

 

Wildside events have been featured in magazines such as Fast Bikes, Motorcycle News, Performance Bike & Cycle World, numerous national newspapers and on Channel 4 & BBC TV to name but a few. Our success has been based on the simple understanding of what makes a great event and then delivering it in spades.

 

Today Wildside Group is a global organisation with offices in both the UK and USA with operations encompassing motor sports, event management and consultancy, nightlife, and Formula 1 / Superbike hospitality. The perfect background to deliver the world’s greatest motorcycle event.